In 1990 I opened a commercial photography studio. Working in a unique style of layering images, my assignments were mostly to illustrate ideas. For the September 1991 issue of American Health Magazine, I projected an image of a mouth and nose on a cup of coffee. The curved paper behind was included to catch the eye, completing the face that was illustrating the antitoxin benefits of coffee & OJ.
Projecting images into still lifes I was assigned, led me to illustrating with layers of imagery. This became a style along with multiple exposing imagery to achieve nuanced meanings which I continued to explore in personal work after closing my commercial studio in 2002. For the New York Times Sunday magazine Food Page, I shot a still life of grains and double exposed it with a shot of a barn I had shot in Pennsylvania to illustrate "Going with the Grain' by Molly O'Neill. October 25, 1992.
I also at that time, projected an image of a woman ushering in silence with a finger up to her lips for an Estee Lauder (Origins) product Silent Treatment skin care product. Which Origins used as 55" x 85" window displays for their retail stores. A blown out match projected on a bottle of 'Fire Fighter' was also for Origins Retail stores. After that I was hired by Motorola to advertise their two-way radios to retailers, restaurants and schools. For this campaign I projected relevant images onto the two-way radios corresponding to each of the targeted markets they were advertising to.
Also included are 2 traditionally lit photographs for Chanel Point of Purchase in-store displays. What I was concerned with here was the lighting to bring out the quality of the bottle's raised metallic lettering and cap logo.
Projecting images into still lifes I was assigned, led me to illustrating with layers of imagery. This became a style along with multiple exposing imagery to achieve nuanced meanings which I continued to explore in personal work after closing my commercial studio in 2002. For the New York Times Sunday magazine Food Page, I shot a still life of grains and double exposed it with a shot of a barn I had shot in Pennsylvania to illustrate "Going with the Grain' by Molly O'Neill. October 25, 1992.
I also at that time, projected an image of a woman ushering in silence with a finger up to her lips for an Estee Lauder (Origins) product Silent Treatment skin care product. Which Origins used as 55" x 85" window displays for their retail stores. A blown out match projected on a bottle of 'Fire Fighter' was also for Origins Retail stores. After that I was hired by Motorola to advertise their two-way radios to retailers, restaurants and schools. For this campaign I projected relevant images onto the two-way radios corresponding to each of the targeted markets they were advertising to.
Also included are 2 traditionally lit photographs for Chanel Point of Purchase in-store displays. What I was concerned with here was the lighting to bring out the quality of the bottle's raised metallic lettering and cap logo.
Motorola 1993
